How To Maximize Your Gallery Exhibition Sales And Traffic Potential

By November 4, 2014Arts/Culture

Professional photographic artist Sandra McMartin wraps up the 2014 Art of Marketing Speaker Series with a session on gallery exhibition marketing

Submitted. The Abbotsford Arts Council presents “Oh No! What Have I Done? How to Maximize Your Gallery Exhibition Sales and Traffic Potential,” the final session of the 2014 Art of Marketing Speaker Series, sponsored by the Abbotsford Chamber of Commerce. The session will be held at 6:30PM on November 6, 2014 at the Kariton Art Gallery and Boutique. The featured speaker will be Sandra McMartin, professional photographic artist.

As an artist, it can be a monumental moment to receive an email that says “We are happy to inform you that you have been selected to show your artwork at our gallery.” However, what comes next is another story. Oftentimes artists are so busy creating the work that after submission they ask themselves “What now?” This session will provide ideas on how to maximize the number of show attendees, sales and what every artist should know to market a successful show from the point of view of a successful artist.

Pre-registration is $15 for Abbotsford Arts Council members and $25 for non-members and possible online at or at the Kariton Art Gallery and Boutique, located at 2387 Ware Street in Abbotsford, B.C. For more information, please visit

About Sandra McMartin
Although she has owned a camera for most of her adult life, McMartin has only been using one as a tool for personal expression for the last few years. McMartin’s photography has won awards in the Canadian Association of Photographic Art (CAPA) Print Competition, the Lions Gate Celebration of Nature Competition and the Northwest Council of Camera Clubs Audio Visual Competition. Visit Sandra and view her work online at

About the Abbotsford Arts Council
For over 40 years, the Abbotsford Arts Council has been a resource for local artists while promoting the vision, creativity, and energy of the Abbotsford community through the arts. The Abbotsford Arts Council consists of members, volunteers and directors representing diverse artistic, economic, and cultural interests of community members of all ages. Nearly 70 local arts, heritage and culture organizations receive support under the umbrella of the Abbotsford Arts Council, and the talents of hundreds of local artists are showcased by the Abbotsford Arts Council each year at the Kariton Art Gallery and Boutique, the Envision Financial Coffee House Concert and Concert in the Park Series, the Arty Awards and the Christmas Artisan Gift Fair. To learn more about the Abbotsford Arts Council, visit
Kariton Art Gallery Ad 2013(1)

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